Wear What You Love. Be More You.

There's a moment - if you're lucky - when you stop performing and start living.

For me, it came after years of a successful career as a professor of law. From the outside, everything looked great - I wore the smile, and was a good teacher and colleague. But on the inside, I was permanently stressed, disconnected from friends, I didn't have time for anyone outside of work, and a lot of the colour of life had faded away. I'd stopped wearing the fun, colourful t-shirts I always loved. And this I think was a really telling sign. Somewhere along the way, I'd become someone else - not me, Nicky - and this showed up in a very visual way that only seems obvious to me now. 

Fast forward a few years - I left that job back in 2023. Best decision ever. Since then, every step forward has involved a bit more colour returning. 

Infinitees is my revival project. For me, every design is a small act of me coming back to life. Becoming me again. Loving life again. Treasuring the small things. Following my curiosity. Feeling awe and joy again. Life is now filled with colour. 

Why Infinitees Exists

Infinitees exists because I've stepped into being myself - and I'd like everyone in the world to feel they can do the same.

To be fully yourself. To wear what you genuinely love. To pursue your own idea of success, not someone else's. To stop apologising for your interests, humour, personality, or identity.

These designs exist because I genuinely wanted to wear them and/or gift them. The geometric octopus design, for example, was originally created for one of my best mates, Kate, who's octopus-obsessed (she has an octopus-themed bathroom - where you will never have seen as many octopuses in one room, ever). Some things are made out of love - and that's exactly how it should be.

Designs That Mean Something

So, while it sounds like a cliché, the designs here are genuinely more than just prints on t-shirts and hoodies. As you'd expect, all of them are very... me and speak to the things I love (e.g., pigeons, magpies, crows... um, actually birds of all sorts... love dogs, cows, jellyfish, fish, zebra... actually let's make that animals of every kind.. no... actually let's scale it up to nature because plants are super-cool. Oh and I also love geometric designs... this list is getting out of control - I love a lot of things - but true it is that there is beauty in so many, many things...). 

And many designs have an origin story (I guess everything has an origin story at some level, but my point is that each one of these designs emerges for me out of a well of far deeper meaning and symbolism). 

My Graffiti Art Clothing | Graffiti for Good collection is inspired by street art - bold, unapologetic, and designed for those who colour outside the lines. One of the designs in this collection, Crimson Veil, has its origins on one of the vertical piers of a bridge in an under-bridge void in Cardiff, Wales. Sadly, it was washed away by the council soon after I found it. I loved it too much to let it disappear entirely, so I later reworked it into a wearable design.

Years later, within a stone's throw of where I found that art, you'll now find the tents of people without proper homes.

So for every product sold from the Graffiti for Good collection, £2.00 goes directly to a local homelessness charity in Wales, UK. Not as a sales gimmick - just because it's the right thing to do.

Collections That Celebrate Being Alive

If you're drawn to designs that feel like you - vivid, curious, a little wild - here are some collections worth exploring:

Wild Things - For those who find wonder in the natural world. Bold animal-inspired designs for people who've never quite felt entirely tame.

Graffiti Art Clothing | Graffiti for Good - Experimental graffiti style designs, with every sale giving back to those who need it most.

Faith Apparel - Designs for those who find meaning in something bigger than themselves. Quiet confidence, worn well.

Here I Am (Over-sharing) 

Here's a bit of over-sharing for you (although I won't apologise for over-sharing as I used to - this is who I am). In late 2024, I had a mishap from a height. I landed on my face and arms, and it left me with quite a few broken bones, quite a few scars and ever greater gratitude for the UK's national health service (thank you all that staff the NHS). The bones healed, but the scars remain. 

For a while, I had a choice about how to feel about that. And somewhere along the way, I chose to embrace them as part of who I am. Part of my story. Proof that I'm still here. A reminder of an episode that in the longer-run has proved to be incredibly transformational for me. 

As a result, being alive is something I now treasure so much more than I ever did before.

So that's me in the photo for this post - scarred and extremely happy Nicky. No shying away from the camera. No filters. No apologies. Wearing my Nicky colour again in the form of the lovely Crimson Veil graffiti art t-shirt and completely loving it.

And that's what this little one-woman brand Infinitees is really about. Not perfection. Not performance. Just you, as you are, wearing what you love.

Whether or not you choose to wear one of Infinitees t-shirts or hoodies, ultimately, I just want you to be more you with every choice you make. And so the motto for Infinitees rightly is -

Wear what you love. Be more you.

Best of the best wishes from,

Nicky